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Local SEO

What is Local SEO?

It is a combination of on/off website optimization that improves your chances when someone searches for your service in the right geographic area that your business appears in the "3-Pack" of listings below the local map.

It is critical that your business appears in Google Maps, and in local voice searches. For example if someone says "Find landscaping business near me" Google is going to use their devices location and search that local area. Those are warm leads because they are already looking for your service!

Most of these searches are done on mobile devices, so if your website isn't mobile optimized you maybe missing out.

Local SEO is different than your standard SEO. How so? If someone finds your business in search but they are in a different part of the country does that really help you get them to arrive in your place of business or call for your services?

Local SEO Tasks

Gain Access to Google Webmaster Tools

Google Analytics

Google My Business 

Gather information for accurate submission & correction of citations

We do a mini audit to see what steps need to be taken to improve your website for local SEO and then in the next step "Website Optimization" implement the changes.

 

Who are your competitors?

We will see why they are currently out ranking you and what needs to be done to improve

Fix errors on website and optimize the on page SEO 

Optimize Images
Minify files

We will require access to your webserver to make these adjustments or we can give the files to you to add yourself. 

If you are hosting your website with us we can make the adjustments without having to contact you.

Having More Citations adds to your trust factor. 

  • Citations: Your Business Name, Address, And Phone # – listed anywhere on the internet. Ex. – Yelp, Yellowbook, Merchant Circle. When you have more Citations than your top ranked competitor, you’ll have more trust with Google, thus you are ranked higher.
  • We usually use about 350 citations and 72 premium citations. Premium citations are with companies that are seen as high value to Google. Examples of premium sources are Apple Maps, Amazon Alexa, TripAdvisor, Snapchat, and Postmates just to name a few. 

SEO Premium Citations

Reviews are a major driver in local rankings.

Do you have a way to automate the gathering of reviews?

Consider using our Review Management/Reputation Marketing service (optional)

 

Recommendations:

Dave Garofalo Real Estate

Josh has done several projects for us including SEO work. Moved us to page one of Google for several keywords we were targeting. 13 Keywords on page 1 of Google. Now we out rank some of our larger competitors with greater marketing budgets. 

David

Real Estate Broker in Salisbury and Rowan County NC

We build a strong foundation and refine along the way. Within 60 days or less you will see an increase in your rankings.

On a regular basis algorithms are adjusted without warning so there is some fluctuation depending on where the users location is in proximity to your business when they conduct their search.